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holly james pr

No fluff, no jargon, just PR that works.

I’m a PR consultant with nearly two decades of experience landing standout press coverage for brands of all sizes.

 

I’ve worked with household names like Barbie, Polly Pocket, Scrabble, Polaroid, BIC, Mars and Ted Baker Fragrance, as well as a huge array of independent brands.

I now run my business around life with my little girl, which means I keep things considered, efficient and results-driven.

I offer a range of PR packages and workshops designed to make PR feel straightforward and effective. No fluff, no jargon, just PR that does what it’s supposed to do.

If you’re wondering whether PR is right for your business, I’m always happy to have a relaxed, pressure-free chat.

Email holly@hollyjamespr.com or connect with me on LinkedIn - I'd love to hear from you.

PR Packages

I help get your products, brand or expertise seen in the right places.

Whether you’re launching a product range, building a service-led business, or positioning yourself as an expert in your field, these three packages are designed to secure meaningful media coverage that builds visibility and credibility.

I work with brands across a wide range of industries, from craft kits and creative events to smart tech founders and interior designers... and plenty in between.

If you’re interested in PR but feel like your goals don’t quite fit neatly into the packages below, I would love to create bespoke support tailored to your objectives and budget.

For a full breakdown of each option, or to have a no-pressure chat, click here to email me.

Build

Think PR could help your business grow, but not sure how to get started or what stories would actually get picked up? This package is for you.

What you get

Identification of your strongest PR angles

Bespoke press releases and bios

Core story positioning for your brand

Targeted pitching to relevant press
 

What changes

From unclear messaging → to defined, media-ready story angles

From no media presence → to being featured in relevant publications
 

From “unknown brand” → to credible and recognisable product, business or expert voice for your target audience

Elevate

Had a few bits of press coverage but not seen it turn into consistent visibility or real momentum yet? This package is for you.

What you get

 

Ongoing proactive PR strategy

Bespoke press releases and bios

Multiple angles pitched regularly about your products, expertise or story

Consistent outreach to relevant press

Ongoing refinement of messaging

What changes

From occasional coverage → to regular media visibility

From one-off features → to a growing presence in your industry

From “unknown brand” → to credible and recognisable product, business or expert voice for your target audience

Thrive

Ready for PR to transform from something that happens occasionally into a consistent growth channel for your business? This package is for you.

What you get

Ongoing proactive PR strategy

Bespoke press releases and bios

An 'always on' press office function for your about your products, expertise or story

Higher frequency outreach to relevant press

Ongoing refinement of messaging

Press Loft setup and management (product-led brands) or thought leadership content development (service-led brands)

What changes

From inconsistent PR activity → to sustained media momentum

From visibility that comes and goes → to ongoing brand presence

From awareness → to authority, credibility, and demand-building coverage for your product, business or expert voice

PR Workshops

Hands Using Laptop
Module 04: Pitching in Practice

We’ll cover best practice for pitching over email, on the phone and via press gifting, including top tips and pitfalls to avoid, and create a real pitch email for an existing client.

Desk Essentials Arrangement
Module 02: Your PR Toolkit

We’ll break down the core assets you need to generate coverage, including imagery and visual assets, a strong press release, and a well-organised PR assets folder.

Chess Game Move
Module 03: A Killer Strategy

We’ll put a clear structure and plan in place so clients feel in safe hands, combining a solid reactive PR approach with a proactive PR calendar that keeps results coming in consistently.

Magazines And Tablet
Module 01: Identifying Opportunities

You’ll learn how to create a customer profile to keep PR outreach targeted rather than scattergun, and how to build and grow a media list that becomes your own little black book.

I designed this four module workshop to include practical, guided tasks that create tangible assets attendees can use immediately to start securing coverage.

The course usually takes place on two separate days, one week apart, to allow attendees to complete tasks set during the first session. I can run the course from your office or off site, whichever works best for you and your team.

It's ideal for new starters, graduates and team members who currently handle press requests within a marketing role but have no formal training or as a best practice refresher.

Want to find out more?

Let's have a chat...

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